Pop Utopia / Galina Bleikh & Elena Serebryakova
Time & Location
About The Event
Galina Bleikh & Elena Serebryakova Pop Utopia
Video 2’20’’ (in loop)
Since 2011, they work together. They create their own artistic language, which is based on original interaction with the global network. The artists consider themselves “the hackers of the collective dream matrix”. Their ironic imagery takes advantage of opportunities provided by New Media: the latest print technologies, digital video, 3d-modeling and 3d-printing, augmented reality effects and ready-made network content.
These images possess a tremendous capacity for expansion – the ability to conquer and populate various territories.
One of the most powerful irritants of this type that are circulating through the network is the notion of a “Brave New World”. This is an endless collective hallucination searching for the ideal life, the ideal relationship, the ideal body, the ideal consciousness, immortality, etc.
About 500 years ago, the English humanist Thomas More wrote his famous Utopia – a book about universal happiness. It has become an integral part of history both due to its title and because of the ideas contained in it. Utopia is not only the manifesto of a social dream and an eternal illusion, but also a warning.
“Pop Utopia” is a new term that we offer as a definition of the ideal of modern life.
Pop Utopia is a report from the global network, which is overpopulated with zeroed creatures who are invariably happy and infinitely socialized; who can communicate only through conventional communicative codes – a kind of REINCARNATION ZERO – a product of the evolutionary process of human development.